Businesses are more and more inter-connected globally, so analyzing intensively the “internal only” data (accounting, sales, CRM, production statistics…) is not enough anymore. Constantly increasing Open Data provided by public and private institutions, contains important inputs on the market competitive situation. Selecting and transforming this Data into Information will help you put in context your business performance, and those of your competitors
The best managed companies are tracking market environment KPI’s aready. However we enable them to structure their process with our WebMine technology, saving them time and resources and doing it consistently over time.
How are your Raw Materials evolving? in JPY or in EUR? Yesterday, last month, last quarter?
What is your competitors’ & customers’ recruiting activity?
What is the market coverage of your Brand?
What is the effective retailer price of your products across countries and distributors?
How to enter Big Data of your eCommerce channels into your pocket?
Get access 24/7 from anywhere to your KPI’s through iOS, Android or web-browser interfaces
Our Data as a Service – DaaS solution is integrating the best available technologies for web data scraping, secured data storage and attractive and efﬁcient graphical interface for dashboard design. All data is vetted through consistency ﬁlters and by our team of analysts as needed. We bring automation in a domain previously managed manually in most organizations. We bring standardization of KPIs storage and distribution methods.
It is then up to you to initiate the actions based on insights transparently shared across teams and geographies.
Contact us for a free trial
As your company is serving probably hundreds or thousands of sales outlets, you are certainly struggling to handle with central purchasing requirements and the need to be present on the field with your sales force. With OpenWatch, our trade omnichannel solution, get access to the power of information and conquer new market shares.
Nowadays it is widely agreed that being on the 1st page of Google or on the 9st doesn’t have the same impact. Having 3 or 5 stars customer rating for a hotel neither … There is no reason to neglect your & competitors’ visibility on merchant’s web sites – what is measured, is managed!
In the digital jungle of online trade, knowledge of who drops first, who is doing a promotional campaign and who is ready to destroy permanently the price equilibrium is information which can all save your day. And it can be easily on your finger tips once connected to our OpenWatch platform.
A look at what Innoscape’s team are reading. Insights on how Open Data and Open Innovation are disturbing today’s business environment.
Prix ‘Entrepreneur Innovant’ du Salon du Co-Working, Paris
20 Nov 2017
Innoscape a remporté le trophée de l’Entrepreneur Innovant lors du Salon du Co-Working à Paris. Notre solution DaaS (Data as a Service) destinée aux fabricants de biens de bricolage & matériaux de construction a convaincu…
Open Data & Big Data for HR Managers
4 Jun 2017
HR Managers have traditionally been seen as reluctant to work with Open data, but this is definitely changing. At the request of one of our clients, INNOSCAPE established a set of KPIs based on Big…
Chemical industry: Market-insights as “force multiplier” for technology investment
23 Feb 2017
McKinsey & Company
McKinsey’s report “Chemicals Innovation: An Investment of Ages” is referenced as the most comprehensive public study on innovation in the chemical sector. The study identifies that most chemical companies are good at understanding the needs…
David Burkus is going against mainstream corporate thinking where we hear often statements as “we need more ideas, think outside of the box”. He argues that instead companies have to improve the process of ideas…
The story of how Saint-Gobain identified Open Data as a global IT project through competing Big Data initiatives. The project team has ambitious targets for collecting and structuring a large scope of external data. The…
Gartner Predicts Three Big Data Trends for Business Intelligence
12 Feb 2015
Great article from Gartner emphasising the importance of external data sources. “Your company’s biggest database isn’t your transaction, CRM, ERP or other internal database. Rather it’s the web itself and the world of syndicated and…
Avis consommateurs : comment tirer votre épingle du jeu ?
27 Feb 2018
Apprenez à maîtriser l’impact des avis consommateurs sur votre business. Comment tourner la situation à votre avantage ? Depuis le 1er janvier 2018, tous les sites web collectant, modérant et/ou restituant des avis, devront respecter…